I was on the fence about writing this post, but a few people urged me to write it and I knew that it would help my mind to be clear of my thoughts. So, here it goes…
I started a blog back in 2008 called “From Skirts to Skillets” and it was a way for me to process my creative energy since I practiced medicine day in and out. I always loved creating projects with my mother growing up and the creative part of my brain needed to be stimulated. I loved putting together outfits and content for “From Skirts to Skillets” and I never made any money from it. I would post 1-2 times a week (if that) and only post when I had time in between my hospital shifts.
One day, after realizing that blogging could also be cut throat, I decided to delete my blog. I only wanted it to be a positive way of channeling my creative energy and if it couldn’t be, then I wanted to find another way. However, after chatting with a good friend of mine, I realized that maybe I jumped the gun and needed to bring my blog back to life. I really did love it and wanted to recreate it. That is when “Sparkling Footsteps” was born. My husband, to this day, still makes fun of the name. Thanks Ry 😉
After years of being “Sparkling Footsteps”, I started to get offered free product. Now, that’s pretty cool, getting product to style and featuring it on my blog for free! I was so excited that all of my creative work for years was finally getting somewhere! At that time, I would feature a few products a month within my outfits and I thought it was the greatest thing ever – and it was!
After about 4-5 years, I was able to make a little bit of cash with my blog. Maybe $100-$250 a month and I was ecstatic. After 5 years of hard work, I had some money to show for it too! Each year I was able to make a bit more every month and slowly but surely I began to think that I could possibly do this as a second career! I switched from mainly fashion to purely motherhood since I felt like I could relate to that so much more now. I also just like to post whatever is on my mind, so I usually go with that.
Image by Victoria Gloria
This year, 2016, was a big year for me as a blogger. I went from “Sparkling Footsteps” to “Lynzy & Co.” and made some huge changes along the way. I am so proud of what I have been able to create in this space and the only thing I EVER hope to achieve is to help another mother. Whether its one mom or 200 moms, this space is meant to be helpful to you.
What sparked this post is that I have had an influx of emails and messages that comment upon my “sponsored content”, so I felt in my heart that I needed to address it. It weighs heavily on me when people poke at my integrity and are misunderstanding my goals for this blog. So I wanted to pour my heart into this post and talk about what brought me to this point and why I do what I do.
First, let me ask you this…
If someone said to you, “you can do what you’re already doing for work and we will pay you $10 extra an hour”, Would you do it?
In the American work force, this is called “a raise” and most of you would be ecstatic to be offered one. Right?
When I had brands start to reach out to “sponsor” my content, I cried because I was so happy. People were starting to find my work and like it! I couldn’t believe it, honestly I really couldn’t. The fact that I get to write about whatever I want and be paid by having it sponsored, was a dream come true! I considered all of this as a “raise” and this whole year has been nothing short of a dream.
Whenever I create sponsored content, I always try to be as organic and true to myself as possible. I only work with brands that are a good fit for “Lynzy and Co.” and I try to create topics that will be interesting to you and that will appeal and help others. It deeply hurts me when people send along emails stating that they will no longer read my blog because I post sponsored content.
I need to make money too. I need to feed my children too. I need to pay my electricity bill too. I need to save for my children’s college education TOO.
So when someone says to me, “I hate that you post sponsored content”, it confuses me. You go to work too, right? You need to pay your bills, right?
So even though I originally created this space purely for a creative outlet, I feel so incredibly blessed beyond words to be able to make income from it as well. To those of you that have continued to support me over the years, months, weeks, I am so grateful to you and I sincerely hope that I have been able to help you in some way. My content is meant to inspire and help others and for those of you that do see that, thank you. Thank you for your kind words of encouragement on a daily basis. Thank you for reading this space that I put a lot of my heart into. I deeply appreciate your support.